The Moak Group is expert at crafting messaging to educate, engage, and influence audiences. We are innovative problem solvers who create and seize opportunities to forward our clients’ agendas and protect our clients’ reputations. Our belief is that forging strong relationships, relying on data-driven metrics, and establishing and executing creative, targeted communications are proven ways to influence public opinion.

• DEFINE THE NARRATIVE
• EARNED MEDIA PLAN DEVELOPMENT, EXECUTION, AND MESSAGING
• MEDIA RELATIONS AND OUTREACH
• PAID MEDIA/ADVERTISING PLAN DEVELOPMENT AND MEDIA BUYING EXECUTION
• CRISIS MANAGEMENT
• DATA COLLECTION AND ANALYSIS

At The Moak Group we know that the effective campaign strategies- the ones that win- have been tried and proven over the course of many election cycles, but are also nimble and able to adapt quickly. By employing those tactics to solve challenging policy issues, our seasoned strategists can help clients affect change on key legislative and regulatory matters at the local, state and federal level.

Whether it’s developing social media targeting and strategy or setting an organization’s public policy goals and agenda and then helping to achieve those goals, The Moak Group defines what it means to be subject matter experts in effective advocacy.

• ISSUE ADVOCACY CAMPAIGNS
• SOCIAL MEDIA TARGETING AND STRATEGIES
• PUBLIC POLICY GOALS – OFFENSE AND DEFENSE
• COALITION BUILDING
• GRASSROOTS/GRASSTOPS CAMPAIGNS
• RESEARCH AND ANALYTICS

Extensive industry experience combined with a forward-thinking and data-driven business strategy allows The Moak Group to support clients’ corporate and policy agendas as trusted advisors for investor relations, business intelligence, political infrastructure development, developing a brand identity, or coaching businesses through best practices with the media, research, or marketing strategy. The Moak Group can provide relevant, specific, and measurable strategies to realize desired outcomes for businesses and coalitions alike.

• MEDIA TRAINING
• RESEARCH
• INVESTOR RELATIONS
• POLITICAL INFRASTRUCTURE DEVELOPMENT
• EXECUTIVE CONSULTING
• CRISIS COMMUNICATION
• RISK MITIGATION
• THREAT ASSESSMENT
• BUSINESS INTEL ANALYSIS

The Moak Group offers public relations and strategic marketing communications services that helps clients increase revenue, grow market share, and communicate their brand and product effectively to consumer segments around the world. Whether it’s developing a fully integrated public relations and marketing campaign or coordinating a VIP reception for 300 guests to showcase your product or service to high-value consumers, The Moak Group offers you a perspective that comes with experience and expertise, and we add significant value to your business and commercial and marketing objectives.

• EVENT PLANNING
• COMMUNICATIONS CONSULTING
• LAUNCH INITIATIVES
• PRESS CONFERENCES
• MEDIA RELATIONS
• CREATIVE SERVICES AND KEY MESSAGING
• STRATEGIC MARKETING AND ADVERTISING
• PARTNERSHIP MARKETING
• BRAND LOYALTY AND DEVELOPMENT
• 24/7 PUBLIC RELATIONS SUPPORT

The Moak Group understands that technology is the way of the future, and our creative and web development team has the expertise and experience to lead your team forward into the digital age. Whether it’s revamping your existing website, or creating a new one for you, helping your organization successfully implement a dazzling social media strategy to attain campaign objectives or discover new customers, we have the skills and expertise to make your organization a leader online.

• WEBSITE DESIGN/IMPLEMENTATION
• CONTENT STRATEGY AND DEVELOPMENT
• ANALYTICS
• SOCIAL MEDIA STRATEGY
• EMAIL MARKETING
• INFLUENCER MARKETING
• DIGITAL ADVERTISING