Best Practices

Design with Typography on Your Mind: Step 1, NEVER Use Comic Sans

by Rebecca McTear • April 26, 2018

Is it ever appropriate to use Comic Sans? Let’s start with a little backstory on how this atrocity was created. Over 20 years ago Vincent Connare, a typographic engineer for Microsoft, was working on a new program featuring a cartoon dog speaking through a Times new Roman speech bubble. After completing the design, he realized […]


environment

Green Work Makes the Dream Work

by Jody Greene • April 22, 2018

April 22 marks the 48th anniversary of Earth Day, a holiday created to inspire awareness and appreciation for the environment. A general increase in environmental knowledge combined with the effects of climate change have pushed many communities to begin taking positive steps towards reducing their footprint and living sustainably. While this is true, it can […]


Why Your Lobbying Campaign Needs a Communications Plan

by Michael Robbins • April 18, 2018

In the era of the 24-hour news cycle and Twitter, journalism v. fake news, and near constant distraction and disruption, it can be very challenging to make an effective case for change (or against change), especially when it relates to public policy. Whether in the halls of the U.S. Congress, a state capitol building, or […]


spring cleaning

Security Breaches in Bloom: It’s Time for Digital Spring Cleaning

by Rebecca Hendrickson • April 5, 2018

It’s the start of spring, and it’s also the end of a month full of newsworthy security breaches and data scares (cough cough… Facebook). What better occasion for some digital spring cleaning? If you have emails you no longer use, thousands of files in your downloads and trash folders, and credit cards on file with […]


Strategic Communications: It’s more than just another “buzz word”

by Sarah Heine • March 22, 2018

“I work for a strategic communications firm.” It’s a sentence I say often. And one that, especially outside of the D.C. bubble, is met with silence and a look of mild confusion. It’s clear what begins to percolate in the minds of the people I talk to- something along the lines of, “Yeah, yeah. We […]